campanyon.com
What inspired the creation of your platform; who’s the face behind the brand?
My co-founder Kristian and I have a love for the outdoors but couldn’t find one solution that covers the whole outdoors. While working at Google, we saw a huge spike and demand for outdoor stays. That’s why we started Campanyon in 2021 with the ambition to become the leading platform in Europe for campsites, RV spots, glamping, treetop houses and other unique nature stays. Within two years, we have more than 3.000 locations across Europe and Australia, with around 1,000 of them being glamping. With our experience of marketing, tech and the RV industry from Google, Indie Campers, and Sixt, we assist our hosts with any and all marketing and technical needs. Our goal is to be a companion for our hosts and campers – hence the name Campanyon.
What makes your platform unique?
We have become the fastest growing platform for nature stays across Europe and offer stays in more than 20 different countries. We support 10 languages to serve users from all over Europe and the world, both on our website and with live support for guests and hosts.
We do more than just connect offer and demand – we’re here to help the industry grow. The partnerships we are building in the glamping industry give our hosts the possibility to buy new glamping accommodation at a discounted price. Our marketing efforts reach new audiences to grow demand for outdoor stays.
Lastly, and as important, we want that growth to be sustainable. That’s why 1% of our revenue goes back to the planet.
Can site owners host the booking software on their own website, or is it accessed exclusively through yours?
The Campanyon booking platform is accessed through Campanyon, but we do offer our hosts the option to add a booking button they can place on their websites. We don’t demand exclusivity and hosts can keep using their own booking software alongside ours.
Is integration possible with other booking platforms?
Campanyon offers iCal synchronisation and direct integration with Ctoutvert/Secure Holiday and Newbook. We also synchronise calendars with Airbnb, Hipcamp, Vrbo, Google Calendar, Avail Calendar, Smoobu, Sirvoy, and are open to integrating other solutions.
We can also synchronise your listing with other platforms for increased exposure. Through Campanyon, you are then present on Google Vacation Rentals and some of the largest free camping apps in Europe, as well as other smaller players.
Do you offer owners any other services?
We offer our hosts help with the following:
– Google Ads
– Facebook & Instagram ads
– SEO optimisation
– Access to a partner network of 2.6m campers
– Presence in advertorials in both local and some of the biggest media outlets
– Network of nature influencers
– Photography
– Local support
What are the costs involved; is it commission or subscription-based?
Campanyon is a commission-based platform, where only 5% commission is charged from the host per booking, and currently no fee for campers.
What happens in the instance of a double booking?
We are always in close dialog with our hosts and campers, ensuring everything goes as it should technically and that calendars are synchronised across platforms. If a double booking does happen, our hosts are usually able to handle it themselves – but in case of unhappy campers, we help them find another location for the date or a discounted night for another date at the host. That discount is covered by Campanyon, of course.
How much pricing customisation is possible?
– Single pitch price
– Price for extra guest
– Price for different age groups (e.g. children)
– Price for weekdays and weekends (choose between Friday, Saturday, Sunday)
– Price for different high-seasons (from and to dates)
– Extras: Custom extras, pets, cleaning fee, etc.
– Discount for early bird, long stay and last minute bookings.
– Discount for 2, 3, 4, 7, 14 nights
– Coupons code upon request
Is there any way to identify troublesome guests, so they cannot make a repeat booking?
Campanyon includes a responsible camper guide for every booking and we incentivise guests and hosts to leave reviews. If any trouble comes up during a stay, that booking is flagged and we make sure to follow up and be a companion for both guests and hosts to understand the full story. When it’s clear that guests showed inappropriate behaviour, we block them for repeat bookings.
Featured in Jan 2023 of International Glamping Business
