Digital Magazine Issues

Diversify, diversify, diversify. That’s what everyone’s telling you to do, but nobody’s actually telling you how. When we were putting together this year’s seminar programme for The Glamping Show, curated by our very own publisher, Steph Curtis-Raleigh, we decided to tackle that head-on. We’ve done the initial heavy lifting and found the diversification experts who can answer the questions you’re likely to have – from making better use of your land to finding new revenue streams and building a stronger business around what you already have.

That’s why Thursday 10th September is Rural Diversification Day, created in collaboration with the Rural Diversification Collective. It’s a full day dedicated to the topic, packed with practical advice, real-world examples and people who have actually done it. So, if you’re not sure what’s next, or simply don’t know where to start, come and join us. Attendance is free, the seminars are free – all you really have to do is show up!

Diversification is also the thread running through this issue. We speak with Hector Hughes, co-founder of Unplugged, about building a highly recognisable brand around the idea – and practice – of switching off.

FarmCamps explores how working farms can create memorable guest experiences, while Kerry Roy looks at the rise of the modern-day nomad and how glamping could help bridge the gap between travel, work and lifestyle.

Also in this issue, the Forestry Commission explores the hidden value of woodland, Vicki Jones shares the technology essentials she couldn’t run her glamping site without, and Richard Sigsworth asks an important question: what if you stopped chasing more lodges and started building a better business?

We also look ahead to The Glamping Show European Forum II, coming to Amsterdam on 26 November, alongside our dedicated focus on the tech essentials every modern glamping site needs.

And if you’re heading to Stoneleigh, come and say hello! You’ll find us on stand 1020.